Texas Roots. Florida Soul. All In.
The Story of Southern Stoner®
Southern Stoner® wasn’t born in a corporate boardroom or dreamed up by a focus group. It started the way every good Southern story does—with a solid idea, a whole lot of grit, and a woman who refuses to quit.
I’m a Texas girl who has called Florida home for more than 20 years. I’m a wife, a mama, a grandma to two of the most beautiful little girls you’ve ever seen, and a proud working-class woman who still clocks in from 7 to 4 every day—for now.
At home, there’s my ride-or-die of 17 years, our German Shepherd Karona, who thinks she runs the house—and honestly, she does—and a life built around what matters most: river days on the boat, four-wheeling through the woods, golden-hour sunsets, family, good people, and simple living.
That’s Southern Stoner®. That’s where this brand lives.
Back in late 2019, I saw the world changing. Cannabis was finally stepping into the light, and I knew it was time for a brand that represented us—the working class, the outdoor lovers, and the people who work hard all week and unwind on their own terms.
No apologies. No explanations.
I trademarked Southern Stoner®, and the official green light came in February 2020. Then the world stopped. Between a global pandemic and the curveballs life can throw, the timing wasn’t right.
But I never let go of the vision.
I’ve protected this brand for years, waiting for the moment when I could finally give it everything I’ve got.
That moment is now.
Southern Stoner® is for working-class men and women who love the South, the outdoors, and the leaf. It’s for the boat people, the people relaxing on the porch, and the ones who would rather be four-wheeling through the woods than anywhere else on Earth. It’s for people who put in an honest day’s work and know how to enjoy life when the work is done.
And if I’m being completely honest, I’m building it for my ride-or-die, so they can work a little less and enjoy a little more.
That’s my why.
That’s what gets me up every morning and keeps my mind running long past bedtime.
Southern Stoner® isn’t just a brand. It’s my lifestyle. And if you’re reading this, there’s a good chance it feels like yours too.
Welcome to the family.