Our Story

The Story of Southern Stoner®

Texas Roots. Florida Soul. All In.

Southern Stoner® wasn't born in a corporate boardroom or a focus group. It was born the way all good Southern stories start — with a solid idea, a whole lot of grit, and a woman who refuses to quit.

A Texas girl who's called Florida home for 20 years. A wife, a mama, a grandma to two of the most beautiful little girls you've ever seen, and a proud working class woman who still clocks in 7 to 4 every single day — for now.

At home there's my ride or die wife of 17 years, our German Shepherd Karona who thinks she runs the house — and honestly she does — and a life built around the things that matter most. River days on the boat. Four wheeling through the woods. Golden hour sunsets. Family. Good people. Simple living.

That's Southern Stoner®. That's where this brand lives.

Back in late 2019 I saw the world changing. Cannabis was finally stepping into the light and I knew it was time for a brand that represented US — the working class, the outdoor lovers, the ones who work hard all week and unwind on our own terms. No apologies. No explanations.

I trademarked Southern Stoner® and got the official green light in February 2020. Then the world stopped. Between a global pandemic and the curveballs life throws at you the timing wasn't right. But I never let go of the vision. I've been protecting this baby for years waiting for the moment to give it everything I've got.

That moment is now.

Southern Stoner® is for the working class men and women who love the South, love the outdoors, and love the leaf. For the boat people and the back porch people and the ones who'd rather be four wheeling through the woods than anywhere else on earth. For the ones who work hard and play harder.

And if I'm being completely honest — I'm building it for my wife. So she can work a little less and enjoy a little more. That's my WHY. That's what gets me up every morning and keeps my brain running long past bedtime.

Southern Stoner® isn't just a brand. It's a lifestyle. It's MY lifestyle. And if you're reading this — it's probably yours too.

Welcome to the family y'all.

Stay Southern. Stay Chill. Keep it Green. 🌿